Investigating the factors affecting broadband adoption in Tanzania: a case of Dares Salaam, Tanzania

dc.contributor.authorNyondo, Samson
dc.contributor.authorAnatory, Justinian
dc.contributor.authorMtonyole, Nixon
dc.date.accessioned2023-10-12T13:44:49Z
dc.date.available2023-10-12T13:44:49Z
dc.date.issued2014
dc.descriptionAbstract. Full text article available at https://tinyurl.com/32hwfpn5en_US
dc.description.abstractBroadband access has become an important resource for individuals and communities. A high-speed connection to the internet provides opportunities for many economic, social and cultural benefits. Recent researches in developing countries points to the appalling broadband penetration rates in these countries. An understanding of the factors affecting broadband adoption in these countries is a key to any strategy to improve broadband penetration figures. This paper examined several attitudinal, normative and control factors as identified from literature to provide insights of broadband adopters and non-adopters in Tanzania. The findings suggested that the utilitarian outcomes and relative advantage were the major factors influencing consumers’ decision to adopt broadband in Tanzania. The findings from regression analysis also showed that the relative advantage, utilitarian outcomes and self-efficacy factors were more significant in explaining consumers’ behavioral intention to adopt broadband. On the other hand, the “expenses of broadband services” and “lack of appropriate equipment to access broadband”, had the highest importance rating among the barriers to adopt broadband in Tanzania.en_US
dc.identifier.citationNyondo, S., Anatory, J., & Mtonyole, N. (2014). Investigating the Factors Affecting Broadband Adoption in Tanzania: A Case of Dares Salaam. International Journal of Computer Applications, Vol.107(15).en_US
dc.identifier.otherURL: https://tinyurl.com/32hwfpn5
dc.identifier.urihttp://hdl.handle.net/20.500.12661/4172
dc.language.isoenen_US
dc.publisherFoundation of Computer Scienceen_US
dc.subjectBroadband adoption in Tanzaniaen_US
dc.subjectAcceptance modelen_US
dc.subjectBroadband adoptionen_US
dc.subjectBroadband availabilityen_US
dc.subjectRegressionen_US
dc.subjectTanzania broadband adoptionen_US
dc.subjectBroadband technologyen_US
dc.titleInvestigating the factors affecting broadband adoption in Tanzania: a case of Dares Salaam, Tanzaniaen_US
dc.typeArticleen_US
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